Tools

Vanessa’s

Top picks

Whether you’re an experienced
entrepreneur, coach, or a content
creator venturing into the online
space for the very first time – I’ve
got you covered.

Let me save you the guesswork and share with
you some of my all-time favourite secret weapons
that I guarantee will fast-track your success.

Vanessa’s freebies

Want to kick off your business journey with some top-of-the-
line content? Here are some of my free guides and trainings that
will help you no matter what your goals are.

Step 1: GET VISIBLE.

This free guide is packed with tips
and strategies to help grow your
audience and reach with Instagram,
no matter how small or big your
following count is.

Step 2: Get paid.

The complete step-by-step guide to help you achieve your first
10k month in your new coaching or consulting business. Filled with
actionable strategies that you can implement, right away.

FREE
TRAINING.

This FREE masterclass shares our proprietary Followers to Clients System™, including three complimentary trainings pulled directly from our paid program to help you get visible AND get paid.

Tools for beginners

New to the online business game? Here are some
fundamental tools you NEED in order to get started
with your new service-based business.

TUBEBUDDY - YOUTUBE OPTIMIZATION

Tubebuddy will help you gain a competitive edge for
competitor research and keyword ranking. We use it with
VidIQ. USE CODE: vanessasbuddy for 20% off all licenses

KAJABI - COURSE PLATFORM

Kajabi is the course and membership platform we use to host all our programs. It has all the features you need to create, market, and sell your digital product, on top of hosting your website as an all-in-one solution.

REV - AUDIO TRANSCRIPTION

We transcribe all of our Youtube videos for captions with
Rev. We love Rev because it's easy, fast, and accurate.

LEADPAGES - LANDING PAGE BUILDER

We now use Leadpages to build our landing pages due to the features that help optimize our pages for conversion. Leadpages makes it so easy to build our opt-in pages, sales pages, and everything in between.

CONVERTKIT - EMAIL MARKETING

ConvertKit is an email marketing software designed for
creators and entrepreneurs that has plenty of user-friendly
features to make email marketing and lead collection super
simple and virtually stress-free.

SLACK - COMMUNICATION PLATFORM

Vanessa loves to use Slack to communicate with her clients and her growing team. Slack keeps things organized within the business by seperating all of our conversations in unique channels. Get a $10 credit with Vanessa's link exclusively.

SITEGROUND - SITE HOSTING

We host our site using Siteground. It's a reliable web host that allows our site to run smoothly with no kinks.

AIRTABLE - CONTENT AND
DATA MANAGEMENT

We use Airtable to store all of our CRM data, spreadsheets,
forms, and content plans. It's an all-in-one solution and
beats Google Sheets and Google Forms like no other
because you can consolidate all the data, customize your
dashboards, and automate data collection. We highly
recommend Airtable for the entrepreneur at ANY stage.

VIDIQ - YOUTUBE OPTIMIZATION

VidIQ is great to give you indepth insight on the performance of your videos and how your keywords rank. We use it with Tubebuddy.

LAST PASS - PASSWORD SECURITY

As a business owner and content creator, security is incredibly important, especially when you have A LOT of logins! We keep all of our logins safe with Lastpass.

GSUITE - DATA STORAGE

GSuite it what our team uses to create all our professional emails and host all of our internal team documents.

Tools for NEXT LEVEL GROWTH

Ready to go next level in your business and scale FAST?
Here are some tools I invested in to take my business to
multiple 6 and 7 figures.

BENCH ACCOUNTING - ACCOUNTING SOFTWARE

Bench is a bookkeeping software that includes REAL bookkeepers to help track your expenses and income. You get direct access to your bookkeeper and they work hand in hand with your tax accountant. Get 20% OFF your first 6 months with Vanessa's link exclusively.

KAJABI - COURSE PLATFORM

Kajabi is the ONLY course and membership platform we use to host all our programs. It has all the features you need to create, market, and sell your digital product. The best part is that Kajabi makes it so easy and effortless. Our students love navigating Kajabi as their course platform as well!

BRANDUP

BrandUp is the agency responsible for Vanessa's entire website. Are you a 6 to 7 figure entrepreneur who wants a website like Vanessa's? Book a call with BrandUp and let them know Vanessa sent you!

REPURPOSE HOUSE

Repurpose House turns every type of content whether audio or video into multiple content pieces of various dimensions so you can explode your socials without doubling your work. Use code VANESSALAU to get 10% off your sign up fee with Repurpose House for any plan you choose.

GRAVY - PAYMENT RECOVERY

Gravy is the secret sauce to saving failed payment plans. Imagine having a 24/7 engagement team that contacts customers or students within hours of a failed payment, updates billing information and saves the clients you worked so hard to win. That's Gravy!

LEADPAGES - LANDING PAGE BUILDER

We now use Leadpages to build our landing pages due to the features that help optimize our pages for conversion. Leadpages makes it so easy to build our opt-in pages, sales pages, and everything in between.

ACTIVE CAMPAIGN - EMAIL MARKETING

We currently use Active Campaign for all our email marketing needs. Active Campaign is a powerful all-in-one solution for marketers and sales teams that automates not just email marketing, but everything from sales emails to lead scoring.

THRIVECART - PAYMENT CHECKOUT

Thrivecart allows us to optimize our checkout pages for conversion and is packed with many sales features that drive revenue for our business. Get a lifetime license with Thrivecart using Vanessa's link exclusively.

AIRTABLE - CONTENT AND DATA MANAGEMENT

We use Airtable to store all of our CRM data, spreadsheets, forms, and content plans. It's an all-in-one solution and beats Google Sheets and Google Forms like no other because you can consolidate all the data, customize your dashboards, and automate data collection. We highly recommend Airtable for the entrepreneur at ANY stage.

99DESIGNS - GRAPHIC DESIGN

Our course slides and all of our professional graphic needs (such as Vanessa's Youtube cover banner!) are done with 99Designs. 99Designs connects you with highly skilled graphic designers at reasonable prices. We love it because the turnaround times are amazing for projects on a time-crunch and the designers are top-notch! Save $20 with Vanessa's link exclusively.

TRANSFERWISE

Instead of using PayPal (which has ridiculous fees!), Vanessa’s entire team uses Transferwise to pay contractors, wire money internationally, receive money, and so much more. Transferwise has been a game changer in how our business transfers money and we have saved hundreds and thousands in fees alone!

EASY WEBINAR - WEBINAR PLATFORM

We host all of our free trainings using Easy webinar which makes the automation process seamless not just for our team, but for our audience.

HELPSCOUT - CUSTOMER SUPPORT

Instead of having multiple inboxes and emails that get lost, Helpscout allows our team to transfer emails to the right team member easily, and helps us keep track of all our support tickets so none of our students and audience members feel left behind. Receive a $50 credit when you use Vanessa's link exclusively.

DEADLINE FUNNEL - COUNTDOWN TIMER

To drive urgency for our prospects to act fast on our limited time offers, we use Deadline Funnel to activate countdown timers that help us increase conversion.

SLACK - COMMUNICATION PLATFORM

Vanessa loves to use Slack to communicate with her clients and her growing team. Slack keeps things organized within the business by seperating all of our conversations in unique channels. Get a $10 credit with Vanessa's link exclusively.

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OLARK - CHATBOX

We use live chat boxes on our pages where our team can directly help our prospects navigate any questions they may have about our products and services.

SCREENFLOW - SCREEN RECORDING SOFTWARE

Vanessa loves to use Screenflow to record her screen for YouTube videos!

Snag my tech & office Tools

Curious to know some of my all-time favourite products
that have kept me SANE in my business, from snazzy
content-creating tech tools to lifestyle products? Look no
further, I’m sharing all the deets below.

Sony a6400

Youtube Camera

Camera Charger

Dummy Battery for Sony A6400

Elgato Camlink 4K

DSLR HDMI Capture Card

DJI Osmo Pocket

Vlogging Camera

RODE Studio Boom Kit

Youtube Microphone Stand Set

Rode VideoMic Pro+

Youtube Microphone

Dell 49" 4K Monitor

Desktop Monitor

Rodecaster PRO

Podcasting Console

Shure SM7B Microphone

Podcast Microphone

Wireless Remote

Sonya400 Remote

51" Tripod Stand

iPhone Tripod

CalDigit TS3

4K Port Dock

Logitech MX Master 2

Ergonomic Mouse

Logitech K860 Keyboard

Ergonomic Keyboard

MY FAVOURITE BOOKS

Here are my all-time favourite books that have helped
me level up my business and my mind.

TOP PICK: WEALTH & BUSINESS

The Almanack of Naval Ravikant: A Guide to Wealth and Happiness by Eric Jorgenson

Why Vanessa Recommends It: This book is one of the only books that I've read two times over. I have the digital version and the physical version. It completely changed the way I view success and helped me become a better critical thinker in business.

TOP PICK: MINDSET & SELF-CARE

101 Essays That Will Change The Way You Think by Brianna Wiest

Why Vanessa Recommends It: This is therapy in a book. I buy this book for all my friends who want to expand their thinking and how they evaluate happiness, success, and life in general. I've gifted this book to over 10 people, and I buy a copy for anyone who joins our company full time. My copy of this book is filled with notes and highlights - it's just that good.

TOP PICK: ONLINE MARKETING

DOTCOM Secrets by Russel Brunson

Why Vanessa Recommends It: This is the book that started it all for me. Back in 2018, I was so overwhelmed with how to even start an online business. This book made online marketing SO simple to understand, and gave me the confidence I needed to understand how to navigate the scary world of online business.

PS: Some of these are my affiliate links, which means I may get a commission for recommending the product to you.
There may also be special deals you can get exclusively from me to you – so keep an eye out!

Want to go behind the scenes?