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Hey Boss,
In this week’s newsletter, I want to share with you the top 13 ideas that changed the way I saw my career, finances, business, health, and more.
Ready? Let’s go – rapid fire time!

Idea #1: Criticism comes with anything you create for the public.
Brianna Wiest’s book The Mountain is You helped me realized that criticism will always happen especially if you decide to put yourself out there.
I also realized that if I want to have millions of people in my community, play on a bigger stage, and take myself to new heights, I must expect and be prepared for people to disagree with me, misunderstand me, and judge me.
This comes with the territory, and playing a bigger game only amplifies that.
Idea #2: Easy choices, hard life. Hard choices, easy life.
Naval Ravikant helped me see that we all have easy choices and hard choices to make.
If you decide to take the easy route now, it often means you’ll have a harder life later.
If you decide to take the harder route now, it often means you’ll have an easier life later.
The choice is yours.
Idea #3: The person who shows up deserves to be there.
When I was first thinking about putting myself out there and creating content, I was scared about what other people would think.
I then realized that most people who criticize others usually are the same people who haven’t mustered the courage to step outside of their comfort zones themselves.
This made me realize that even if I had no results to show for, the fact that I showed up meant something.
Idea #4: Winners and losers have the same goals. But what differentiates them is action.
In James Clear’s book, Atomic Habits, he says that every Olympian wants to win a gold medal and every candidate wants to get the job.
If successful and unsuccessful people share the same goals, then the goal cannot be what differentiates the winners from the losers.
It’s the action they take that make the difference.
Idea #5: There is no mission without margin.
This idea was shared by Tony Robbins and helped me see areas in my business I could improve in order to make more profit – specifically, raising my prices.
This was something I was always scared of doing, but I realize that the bigger mission you have, the more important it is to make enough margin to continue that mission.
Whether that’s investing in your team, providing better client experiences, or expanding your business so you can have the operational excellence to help more people.
A great mission costs money. You need margin to make it happen.
Idea #6: Delayed decisions is the heaviest weight you can create for yourself.
Alex Hormozi shared this idea and it helped me finally pull the plug on restructuring my business.
Namely, letting people go.
I was sitting on uncomfortable decisions for way too long, and as a result it created more problems and negativity in my life.
Once I finally committed to a decision, life became a lot lighter and I was able to finally gain clarity on my next steps.
Idea #7: Your business is not personal. Your business is a separate entity.
When I finally decided it was time to let people go (thanks to Idea #8), I found it hard to actually execute.
My HR consultant helped me understand that my business is a separate entity that has it’s own needs, and even if I personally don’t want to make a decision because I don’t want to hurt someones feelings…
At the end of the day, the business has its own requirements of what it needs to grow.
It has nothing to do with your personal feelings.
Specifically, when having an uncomfortable conversation, it is better to say:
“This is what the business needs.” vs. “This is what I need.”
This helps you separate the business from yourself.
Idea #8: If you don’t have the business you want, it’s because you haven’t become the person to run it.
Alex Charfen, an old mentor of mine, made me realize that there’s a certain level of growth that I simply wasn’t ready for yet.
I always aspired to have a 10 million dollar business, and felt entitled that it should happen sooner.
The truth is, being a business owner capable of running an 8-figure company has a very different psyche than a business owner running a 5, 6, or 7 figure business.
Be patient – because you likely don’t want a bigger business anyways if you cannot handle the problems you’re going through now.
Your time will come when you have proven yourself to be ready.
Idea #9: Just because something is new, doesn’t mean you aren’t capable of doing it. Don’t confuse inexperience with weakness.
Something I constantly tell myself is that I am capable of doing hard things.
I remember when I often felt a lot of imposter syndrome simply because I was new to creating content and doing business. If I didn’t do something right, I would think that I wasn’t cut out for it at all.
Years later after mastering things I once thought were hard, I now realize that the biggest setback most new entrepreneurs can make is thinking their inexperience is weakness – when in fact learning new things just takes time.
Idea #10: When you hit the next level of business, you are now doing a job you are unqualified for.
I learn this over and over again every time I reach a new milestone in business.
When you think you’re done learning, your business will continue to test you.
From this, I learned there is no end destination, and the day you decide to be an entrepreneur is the day you’ve committed yourself to life-long personal development.
Feeling stupid is normal, and if anything, you should feel stupid every so often because it means you’re growing instead of staying comfortable and complacent.
Idea #11: Happiness is a choice, not a circumstance.
Thanks to Idea #10, your business will always make you feel like you never have enough.
Every day you should consciously be choosing Joy, because I can assure you that there is no object, goal, or person that will make you feel happy unless you decide to be.
Idea #12: Many people create great content. Few create great content consistently.
What makes you stand out isn’t a viral post.
It’s the consistent value you deliver to your audience.
Remember: Creating content is not something you check off and it’s done.
It’s a skill that requires practice and patience.
Idea #13: Focus on your strengths instead of your weaknesses.
Even if you get good at the things you’re bad at, at most you’ll go from a D to a C.
However, if you are able to focus on accelerating the things you ARE good at, then you’ll go from an A to an A+++.
It’s a far better use of your time to zone in on the things you’re already gifted at so you can become the best in the world at that one thing instead of focusing on your weaknesses, and at best going from below average to average.
Focus on being outstanding – and find a career that allows you to be that.
Anyways Boss, this week’s newsletter followed a different format, but I hope you enjoyed reading the top 13 ideas that have changed my life.
Of course, I am sure I can come up with EVEN more – but these were the few that rapid-fire came to mind.
If you would like more ideas that have changed my life, I highly recommend you watch this week’s video where I share other key things that have enhanced my thinking, and therefore have enhanced my income, career, and relationships:
If you liked this week’s letter, do me a favour and screenshot your favourite idea and post it on IG story. You can tag me
@vanessalau.co so I can easily see it!
As always, I am rooting for you. Thank you for allowing me to sneak into your inbox to help you become the Creator and CEO you’re born to be. ️
Until next time,
Vanessa
Your Content Creator to CEO Mentor
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As always, thank you so much for reading my post.
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I appreciate you and I love you.
With gratitude,
Vanessa Lau